Vimal Sumbly joins Royal Enfield as Head, Asia Pacific

    Sumbly served as Managing Director at Triumph Motorcycles for five years before joining Royal Enfield.

    Published On Sep 05, 2018 02:42:00 PM

    11,773 Views

    Vimal Sumbly joins Royal Enfield as Head, Asia Pacific

    Vimal Sumbly

    Around a month ago, Vimal Sumbly resigned from his position as Managing Director at Triumph Motorcycles India. In his five-year stint with the British brand, he helped the company become one of the most successful performance two-wheeler brands in India.

    It has now been confirmed that Sumbly has been appointed as Head of Royal Enfield’s Asia-Pacific operations. This move has not come as a surprise – there were rumours about his ties with Royal Enfield since the day he left Triumph. Although there was speculation that he might join Harley-Davidson to lead its India operations. We believe Sumbly will play a big part in the company’s plans for global expansion.

    Speaking of global expansion, Royal Enfield is currently gearing up to launch its new twin-cylinder, 650cc motorcycles both globally and in India by the end of this year.

    To recap some of Vimal Sumbly’s achievements, in 2014, Triumph recorded its highest-ever global sales figures in 30 years, reaching a volume of 54,432 units. The Indian market, under Sumbly, recorded sales of 1,300 motorcycles in the first year after launch, becoming a key contributor to this number. Since its launch in India, the British brand has a customer base of over 4,500, making it one amongst the biggest players in the premium motorcycle segment.

    Also read:

    More Royal Enfield models to get ABS

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    ₹ 1,91,486 * on road price (New Delhi)

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