Hyundai Venue receives 50,000 bookings within two months of launch

Hyundai made its foray into the highly competitive compact SUV segment in India, with the launch of the Venue on May 21, 2019. With over 33,000 bookings within a month of its debut, the SUV got off to a strong start. And it seems to have carried this momentum forward, with the Korean automaker now announcing that the Venue has amassed 50,000 bookings in just 60 days since its market launch.

Hyundai has also revealed that it is keeping pace with the robust demand, with 18,000 units of the SUV already having been delivered to customers till date. Additionally, the Venue managed to soar to ninth place in the top-selling passenger vehicles list in June 2019, its first full month of sales. The latest Hyundai garnered sales of 8,763 units in the month, which is just 108 units behind the current UV segment leader, the Maruti Suzuki Vitara Brezza, and incidentally 429 units more than its own larger stablemate, the Creta.

The Hyundai Venue is available with a choice of four powertrains – an 83hp, 1.2-litre petrol with a 5-speed manual gearbox, a 120hp, 1.0-litre turbo-petrol with either a 6-speed manual or a DCT automatic transmission, and finally a 90hp, 1.4-litre diesel with a 6-speed manual unit. Of these, the turbo-petrol DCT combo has come out as the popular choice, with over 35 percent of the 50,000 prospective customers opting for the convenient automatic.

In terms of features, the top-spec Venue is among the best in its class. It gets LED DRLs, automatic headlamps, keyless entry/go, alloy wheels, 8.0-inch touchscreen infotainment system, Apple CarPlay and Android Auto, auto climate control and a sunroof. Standard safety equipment includes dual airbags, ABS and rear parking sensors, with the range-topping versions also getting six airbags, ESC and a reversing camera.    

Hyundai retails the Venue in six trim levels spread across a wide price band of Rs 6.50-10.84 lakh (ex-showroom, Delhi). With a share of over 55 percent of the 18,000 vehicles delivered, the two top-spec SX+ DCT and SX (O) MT variants, which are equipped with Hyundai’s Blue Link connectivity suite, seem to have caught the fancy of the Indian buyer.

In the midst of an industry-wide automotive sales slump, which has stretched over the past nine months and doesn’t seem to be showing any signs of relenting, the positive response to the Venue comes as a breath of fresh air. Hyundai certainly will be looking to keep the momentum going, with the launch of the next-gen Grand i10 on August 20, 2019.