TVS has launched an augmented reality application called A.R.I.V.E. The company has said this application allows for an “in-depth product exploration and purchase experience using AR technology”.

• The application features videos and animations

• It also allows you to schedule a test ride

• TVS A.R.I.V.E is available for both android and apple devices.

At present, the application features the company’s flagship models, the Apache RR310 and the Apache RTR 200 4V. However, the company has revealed that its entire range will soon make it to the application.

The app also features a mode where you can see mechanical components thanks to the bodywork becoming see through. There are also videos and animations in the AR application. Lastly, there’s a ‘Sell Through Process’ option where users can schedule a test ride, locate the nearest dealer, or book their vehicle online.

There’s also a mode, which uses the combination of real objects and AR, that allows users to scan a real bike by holding the device in front of it. Once detected, different features of the vehicle are said to get highlighted by the pulsating hotspots on it. By tapping on them, users will get the x-ray vision of the functionality, and detailed explanation through audio-visual and textual format.

The TVS A.R.I.V.E is available for both android and apple devices.