RR Global enters EV segment with BGauss sub-brand

RR Global enters EV segment with BGauss sub-brand

15th Jun 2020 4:43 pm

BGauss will enter our market with two products, with a total of 5 variants.

RR Global, a prominent conglomerate in the electrical industry, has announced its entry into India's two-wheeler EV segment. The two-wheeler EV products will launch under a new brand name, BGauss, that will mark its entry with two products with a total of  five variants. 

The press statement reveals that BGauss will offer “a range of premium electric automobiles, designed especially for urban and developing areas” – hinting that these will be largely utilitarian options. The company also tells us that ease of operation, comfort, low maintenance levels, and quick charging are some features that will be key elements of its products.

Manufacturing and assembly of the electric scooters has already begun at the company's plant in Chakan, Pune. BGauss plans to produce 80,000 units in FY 2020-2021 and will scale up production going forward. The company tells us that the EVs will eventually have a sales and service network across India but will initially be located across cities in the southern and western regions.

Speaking at the announcement, Hemant Kabra, director, RR Global, and founder and managing director, BGauss, said, “We understand the India market and have successfully placed India in the world map through our cables and wire businesses. Our strong background of having established multiple electrical businesses across verticals owing to the robust R&D, will further complement our efforts in the EV segment. BGauss will offer a smart and sensible vehicle solution for city commute.”

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