Kia has gained a 3 percent market share in the UV segment on the back of strong demand and sales of the Seltos, which amounted to 13,790 units in two months.
Kia Motors may be new to the Indian market but its first two months have been very positive. The Korean brand made its debut on August 22, 2019, with the Seltos – priced between Rs 9.69-15.99 lakh – and thenadded two top-spec automatic variantslater, which saw the price go up to Rs 16.99 lakh. Kia sold 6,236 units of the Seltos SUV in August, giving the company a 1.72 percent share of the utility vehicles market. In September, another 7,554 units of the SUV were retailed. Total sales for the two months were 13,790 units, resulting in Kia achieving a UV market share of 3.09 percent in this period.
TheKorean brand had confirmedthat of the total 50,000 bookings, nearly half were for the 1.5-litre diesel engine model, about 30 percent were for the 1.4-litre turbo-petrol, and the rest were for the 1.5-litre petrol model. In addition, Kia also said that there was greater demand for the automatic versions of the Seltos, especially in the 1.4-litre turbo-petrol-DCT guise.
The manufacturer is aggressively driving production at its Anantapur plant to meet the surging demand for its first made-in-India product.