Tata Motors rolled out its 1,00,000th Altroz from the manufacturing facility in Pune, just 20 months after production of the premium hatchback began. The Altroz was launched on January 22, 2020 at Rs 5.29 lakh. A few days before launch, the Altroz had aced the Global NCAP crash test with a five-star rating.
- Altroz had a 5-star Global NCAP before launch
- Was first vehicle to use Tata’s ALFA platform
- Comes in two petrol and one diesel engine option
The first vehicle to make use of the ALFA (Agile Light Flexible Advanced) architecture, the Altroz is currently placed second in the premium hatchback category with a market share of over 20 percent.
Rajan Amba, vice-president, Sales, Marketing & Customer Care, PVBU, Tata Motors said, “We are pleased to share that we have crossed a major milestone during these challenging times. The Altroz occupies a pride of place in our New Forever range offering a wide variety of options in the premium hatchback segment. With multiple achievements in its kitty, the Altroz reflects true international standards of safety, design, performance and overall experience. The 1,00,000th rollout today is yet another testament to the success of the Altroz in the challenging premium hatchback segment.”
The Altroz comes in six variants powered by 1.2L Revotron Petrol, 1.2L i-Turbo Petrol and 1.5L diesel engines. It is also available in the Dark Range and offers a host of premium features, such as iRA connected car technology, touchscreen infotainment, leatherette seats, 7-inch TFT digital cluster, R16 diamond-cut alloy wheels and cruise control among others.
Dipan Sur
Viraaj Bhatnagar
Suraj Viswanathan
Hormazd Sorabjee
