India-UK FTA to slash Range Rover Sport SV price by Rs 70 lakh

With the India-UK FTA coming into effect soon, Jaguar Land Rover India is set to reduce price of the Range Rover Sport SV by Rs 70 lakh, as per sources. This will make JLR the first luxury automaker to pass on tariff benefits from the India-UK free trade agreement that was announced in July last year. 

The move would be the second major repricing of JLR India's top-end Range Rover variants in under a year. In September 2025, the company cut prices by up to Rs 30.4 lakh across the Range Rover and Range Rover Sport lineups following GST 2.0 reforms. 

1. Only fully-imported models from the UK will see price reduction 
2. Defender lineup will remain unaffected 
3. Other brands like Bentley, Rolls Royce, McLarens also eligible for price revisions 

New FTA prices for imported Range Rover, Range Rover Sport 

*Estimated 

The Range Rover Sport SV is currently priced at Rs 2.75 crore (ex-showroom). A Rs 70 lakh reduction amounts to about 25 percent price cut on the top-spec Range Rover Sport variant. Applying the same percentage to the SV variants of the Range Rover, one can expect a price reduction of over Rs 1 crore on the flagship SUV, too.  

The revision, expected this week, would be confined to the UK-built, fully imported range. These are the only models in JLR India's lineup that still attract the full 110 percent duty on completely built-up units, which the India-UK Comprehensive Economic and Trade Agreement (CETA) is set to slash to 30 percent in its first year of implementation.

The flagship Range Rover is expected to get more affordable by over Rs 1 crore.

A spokesperson for JLR India said: "We are assessing the implications of the India-UK FTA on our Range Rover SV and Range Rover Sport SV models. While we anticipate adjustments to our pricing strategy, we will announce specific details and revised prices closer to the implementation date."

The tariff benefit, while substantial, is partly offset by currency. On the day the CETA was signed, the pound traded at approximately Rs 116.72. It has since appreciated to Rs 124.74, a roughly 6.9 percent weakening of the rupee against sterling that erodes a portion of the duty saving before it reaches the showroom.

Locally assembled models and Defender remain unaffected 

JLR India's volume story, however, is built on local assembly. The flagship Range Rover, Range Rover Sport, Velar, and Discovery Sport are all assembled from CKD kits at the company's facilities in Pune, and the Evoque will be the first vehicle to roll out from Tata Motors' new Panapakkam plant near Chennai, which commenced production in February 2026. These models sit on a substantially lower duty structure and will see no FTA-linked price change. 

Defender is built in Slovakia, and will therefore not be affected.

That leaves the SV variants, hand-built at Solihull by JLR's Special Vehicle Operations, as the narrow band of UK-origin full imports where the duty cut applies. Do note that the Defender range is also fully imported to India, but that's made in Slovakia and not the UK. Therefore, prices for the Defender will remain unchanged. 

For JLR, which already assembles its volume models locally, the SV repricing is less about chasing incremental units and more about repositioning its most aspirational products in a market long dominated by locally assembled German rivals. Whether Solihull increases India allocations for SV models in response to improved price positioning remains an open question. The company did not comment on the supply strategy.

India-UK FTA details explained 

The CETA, signed on July 24, 2025 and expected to come into force in April, reduces import duties on large-engined CBU passenger vehicles originating from the UK (petrol above 3000cc and diesel above 2500 cc) from 110 percent to 30 percent in Year 1, falling to 10 percent by Year 5 under an annual quota starting at 20,000 vehicles. Bentley, Rolls-Royce, Aston Martin, and McLaren, all UK-based CBU exporters, will also be eligible for the phased reduction, though none has yet announced pricing action. The 20,000-unit Year 1 quota under the CETA, however, must accommodate every British luxury brand, making allocation as important as pricing.