The XUV 3XO is the latest model from Mahindra to achieve the 5 lakh domestic market wholesales milestone. This total comprises sales of the XUV300 launched in April 2024, the rebranded model XUV 3XO introduced in April 2024, and the XUV 3XO EV unveiled in January 2026.
Collated sales data for this Mahindra compact SUV from February 2019 to September 2026 shows total domestic market wholesales of 505,590 units. An additional 37,000 units have also been exported.
XUV 3XO Sales Trend: Record Month and the Last 100,000 Units
This Mahindra SUV registered its highest monthly sales in October 2025 (12,237 units) when the 3XO achieved the 4 lakh milestone. This also means that the last 1 lakh 3XOs, comprising both ICE and EV, have been sold in the past 11-odd months.
The 5,05,590 sales units give the 3XO brand a 17% share of the 30 lakh (30,12,830) SUVs Mahindra has sold from February 2024 till September 2026. FY2026 (103,341 XUV 3XOs), a marginal 2 percent improvement over FY2025 (1,00,923 units), was the best fiscal year yet for this compact SUV. In the first six months of FY2027, the 52,851 units are a 19 percent YoY increase (April-September 2025: 44,400 units) and give the XUV 3XO a 15 percent share of the 3,58,142 SUVs Mahindra dispatched to its dealers. Of the total 5,05,590 units sold, the XUV300 is estimated to account for 2,48,493 units from February 2019 to April 2024. The XUV 3XO, which took over, has sold 2,57,097 units.
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CNG Demand to bring more sales in FY27
With the addition of a CNG powertrain, the 3XO compact SUV will address a larger target buyer category. Current market trends indicate that CNG-powered vehicles, which typically draw value-conscious buyers keen on lower running costs, now also include buyers in higher-priced vehicle segments. CNG is now a mainstream fuel, particularly in the wake of higher petrol and diesel prices, and Mahindra is looking to tap this growing demand with the arrival of the XUV 3XO CNG. Suffice it to say that FY2027 should see the XUV 3XO (ICE, EV and CNG) achieve its highest-ever fiscal sales of around 1.25 lakh units.
XUV 3XO powertrain options and price
The XUV 3XO is Mahindra's most affordable model and competes in the compact SUV space. Priced from Rs 7.79 lakh to Rs 15.04 lakh, it is offered with a 111hp, 200Nm 1.2-litre turbo-petrol engine that can also be paired with a factory-fitted CNG kit, a 131hp, 230Nm, turbo-petrol engine, and a 117hp, 300Nm, 1.5-litre turbo-diesel engine. All-electric versions range from Rs 13.89 lakh to Rs 14.96 lakh, and utilise a 39.4kWh battery pack paired with a front-mounted motor that produces 150hp and 310Nm and gets a claimed range of 351km.
All prices are ex-showroom, India
Dipan Sur
Viraaj Bhatnagar
