India’s scooter market has hit a new high in FY2026, with total wholesales crossing 8.1 million units, marking a strong 18.5 percent year-on-year growth. The scooter segment has been the key driver behind the overall two-wheeler industry’s record 21.7 million units last fiscal year, underlining the continued shift towards convenience-led urban mobility as well as rising demand from rural and semi-urban markets.
1. Scooter sales hit record 8.1 million units
2. TVS gains share as Honda’s lead narrows
3. Electric scooters garner 13 percent share with over 1 million units sold
Scooter market growth accelerates sharply post GST 2.0
Sales surge after GST 2.0 underscores the scooter market’s strong price sensitivity
A major catalyst behind this surge has been the GST 2.0 reform, implemented towards the end of September 2025, which brought down prices of ICE scooters. Improved affordability, combined with a steady pipeline of refreshed and new models from leading OEMs, helped unlock demand across price-sensitive markets. At the same time, electric scooters continued to gain traction, further accelerating overall segment growth.
Despite increasing competition, Honda retained its position as the market leader, registering sales of 3.16 million units, up 11 percent year-on-year. However, its market share declined to 39 percent from over 41 percent last year, indicating rising pressure from rivals.
The biggest gainer has been TVS, which posted a sharp 27 percent growth, selling 2.30 million scooters in FY2026. This has helped the company increase its market share to 28 percent, up from 26 percent in FY2025. Growth has been driven by strong demand for both its petrol-powered range, including the Jupiter and NTorq, as well as its expanding electric portfolio led by the iQube.
Suzuki Motorcycle India continued to hold the third position with 1.15 million units, although its market share saw a marginal dip due to the faster growth of TVS. The Access 125 remains its highest-selling model, supported by the Avenis and Burgman Street, which continue to benefit from the consumer shift towards 125cc scooters.
Hero MotoCorp emerged as one of the fastest-growing players, with sales rising 46 percent to 572,870 units. While its ICE scooters posted steady gains, the real boost came from its Vida electric range, which saw strong adoption and significantly contributed to overall volumes.
Further down the order, Yamaha Motor India posted modest growth, while Bajaj Auto crossed the 300,000-unit milestone in electric scooter sales for the first time, led by the Chetak. Meanwhile, Ather Energy continued its strong growth trajectory, recording a 67 percent increase in volumes, driven by demand for its newer family-oriented offerings.
Electric scooters played an increasingly important role in the segment’s expansion. Total EV sales crossed 1.08 million units in FY2026, accounting for 13 percent of overall scooter volumes, up from 11 percent in FY2025. Legacy players such as TVS, Bajaj Auto and Hero MotoCorp, along with Ather Energy, all recorded their highest-ever electric scooter sales during the year.
The second half of FY2026 saw a sharp acceleration in demand following the GST-led price corrections, with sales in the latter six months accounting for more than half of the annual volumes. This highlights the strong sensitivity of the scooter market to pricing and affordability, particularly in non-metro regions.
With double-digit growth momentum continuing and electric adoption rising steadily, the scooter segment is now within reach of the 9 million annual sales milestone. However, factors such as fuel price volatility and the pace of EV adoption will play a crucial role in determining whether the industry can sustain this trajectory in FY2027.
Ved Janve
Dinshaw Magol
