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Tata Tiago NRG receives over 3,000 bookings

Tata's cross-hatch garners decent response in its first month; available with petrol and diesel engine options.
2 min read12 Oct '18
Amaan AhmedAmaan Ahmed
20K+ views

When the Tiago NRG was launched roughly a month ago, Tata Motors had said it hoped the new cross-hatch would further bolster Tiago sales, and so far, it has just done that, garnering a notable number of bookings - over 3,000 - since its launch on September 12.

Speaking to Autocar India at the launch of the Tigor facelift, Mayank Pareek, President, Passenger Vehicles Business Unit, Tata Motors, said "The response to the Tiago NRG has been wonderful so far. Not even a month has passed since the launch, and we've already got more than 3,000 bookings."

Tata Motors will hope this trend continues, as the Tiago continues to be one of its best-selling models. August 2018 was the Tiago's best month in terms of sales, with 9,277 units being sold, with the top-spec XZ trim seeing the highest demand. The Tiago NRG - available only in one fully-loaded trim - could possibly benefit from this buyer preference.

To refresh your memory, the NRG is a beefier-looking version of the Tiago hatchback, with front- and rear-bumper add-ons featuring faux brushed-aluminium scuff plates, along with additional trim pieces on the running boards and wheel arches. Other visual differentiators include a black roof, black roof-rails, black wing mirrors and door handles.

A big difference between the NRG and the standard Tiago is the raised ride height. The Tiago NRG cross-hatch boasts 180mm of ground clearance, as opposed to the 170mm seen in the standard car. The Tiago NRG is the only Tiago variant available with a 5.0-inch touchscreen infotainment system that doubles as the reverse-camera display. It also gets the Tigor's four-speaker Harman sound system.

Engine options include an 85hp, 1.2-litre petrol engine and a 70hp, 1.0-litre three-cylinder diesel unit. The only gearbox on offer is the five-speed manual – the standard Tiago can also be had with a five-speed AMT. At its introductory price of Rs 5.50 lakh for the petrol and Rs 6.32 lakh for the diesel (ex-showroom, Delhi), the Tiago NRG is about Rs 28-29,000 more expensive than the standard Tiago.

Tata will bring in the hotted-up JTP variant of the Tiago by Diwali, and it is expected to pack more power than expected. Read all about it here.

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