Tata Motors has announced a special festive campaign named ‘Festival of Gifts’ for new customers. As part of this campaign, the company will offer assured gifts to the customers on every purchase of a new Tata car.
Customers stand a chance to win gifts like Tanishq Vouchers, iPhone X, Tablet, LED TVs and more worth up to Rs 1 lakh. Additionally, on purchase of a new car, customers stand a chance to win a brand-new Tata Tigor through a lucky draw every week. Buyers will receive a scratch coupon on the delivery of their car through which they can avail the gifts. This can be done by downloading the ‘Festival of Gifts’ app from the Play Store or by registering on the website.
Commenting on the offer rollout, S N Barman, Vice President, Sales, Marketing & Customer Support (Passenger Vehicles Business Unit), Tata Motors said, “With the onset of this auspicious festive season, it is an exciting time for us to be a part of our customers’ celebrations by providing them with various offers. To provide our customers with the maximum benefit this year, we have rolled out the ‘Festival of Gifts’ campaign. Through this campaign, we have tried to make an effort to bring a smile on every customer's face by providing each and every Tata car buyer with an assured gift on his/ her purchase until October 31, 2018. We firmly believe that this proposition will provide a huge boost to buyer morale, thus cultivating for them a strong sense of association with our brand.”
Tata Motors recently launched the Tiago NRG cross-hatch and is set to launch the Tiago JTP all in anticipation of the upcoming festive period to boost sales. The company has also introduced the Hexa XM+ and is readying a market launch of the much-awaited Harrier SUV.
Dipan Sur
Viraaj Bhatnagar
Suraj Viswanathan
