Mercedes-Benz India sells 2,386 units in Q1 2020

The sales figures from the January to March 2020 period are down 38.6 percent when compared to 2019 figures, due to the ongoing coronavirus crisis.

Published On Apr 15, 2020 06:45:00 PM

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Mercedes-Benz India sells 2,386 units in Q1 2020

Mercedes-Benz India has announced that it has managed to sell 2,386 units during the January-March 2020 (Q1) period. This figure has been achieved despite the logistical issues caused by the nationwide lockdown imposed on March 25 – which will go on till May 3 – to tackle the COVID-19 crisis.

It is, however, worth noting that, when compared to Q1 2019’s sales of 3,885 units, this year’s figures are noticeably lower; the year on year figures have dropped by 38.6 percent.

Due to the current situation caused by the coronavirus, Mercedes-Benz has started strengthening it online sales platform, which it originally launched in late 2019. While the digital platform currently only allows customers to purchase pre-owned Mercedes-Benz cars and get it delivered to their homes, it will soon be made available for new models as well. The German luxury carmaker expects a large part of its total sales to come completely from its online platform by 2025.

Mercedes has also planned a number of new launches – like the next-gen GLA, A-class sedan, new GLS and all-electric EQC SUV – over the course of 2020, while the AMG GT 4-door Coupe, V-class Marco Polo, GLC Coupe and GLE have already been launched.

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