McLaren has sold over 50 supercars in India. This may not sound like a lot, especially as this number represents cumulative sales from 2022. However, factor in that the supercar maker produces no SUVs or performance sedans (only supercars and hypercars), was relatively unknown in India prior to its launch here, and has a range that starts at around Rs 4.5 crore, and you understand why this is something of a big deal.
Lalit Choudary, dealer principal of McLaren Mumbai, also revealed that McLarens highest-selling cars in India were the range-topping 720S and now the new 750S, which makes this brand quite different. For perspective, Porsche sold 156 sportscars last year, but its range tops out where McLaren’s begins. And look at Lamborghini and roughly 40 percent of Lamborghini’s 113 cars sold last year were supercars.
To mark the sale of 50 cars, McLaren organised a Celebration Drive from Udaipur to Mount Abu and back, creating a special experience for a dozen or so McLaren owners. The drive event blended Rajasthan’s superb driving roads, unique scenic vistas and McLaren’s driver-focused driving experience. The event was flagged off by Prince Lakshyaraj Singh Mewar at the historic Manak Chowk.
Earlier known only as a successful Formula 1 team with a whole string of championships and famous drivers like Aryton Senna, Niki Lauda and Alain Prost, the car brand today is steadily becoming more popular here, which is also in some part down to the team’s recent success in Formula 1.
When asked what the journey from 0-50 cars was like, Choudary piped up with a broad smile “superquick, just like the cars. But seriously, it’s a proud moment, and we’re thrilled to have built a vibrant community of the finest supercar enthusiasts across the country.” Speaking with some of the customers, it’s clear that the majority are hardcore drivers who really appreciate the brand’s driver-centric approach to its supercars: the light but strong carbon-fibre tub used for all its cars, the fact that McLaren still uses a hydraulic steering, the ballistic performance and the approachable handling. Incidentally, McLaren introduced lightweight and strong carbon-fibre chassis technology into Formula 1 in 1981, with the famous MP4/1.
The Group is today headquartered at the iconic McLaren Technology Centre at Woking in England, with the largest shareholder being the Mumtalakat Holding Company of Bahrain. The company and the racing team were founded in 1963 by New Zealander Bruce McLaren.
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