Bosch says ESP can save up to 10,000 lives on Indian roads every year

Bosch, the global supplier of technology and services revealed the preliminary results from its latest accident research study which focuses on the effectiveness of the Electronic Stability Program (ESP). The preliminary research highlights the installation of the Electronic Stability Program (ESP) which can help avoid around 70 percent of all skidding accidents involving passenger cars on highways in India.

As per a recent study released by the National Crime Records Bureau (NCRB), an accident takes place every minute and every four minutes a death resulting from these accidents is reported. “With 16 people dying every hour in road accidents, India is the single largest contributor to road deaths across the world. Last year, the country accounted for nearly three percent more fatalities than 2013 of which around a-third of the victims were in the age-bracket of 15-25 years. Such a high rate of causality occurring due to road accidents draws attention to the need for advanced safety and driver assistance systems in India,” said Klaus Maeder, executive vice-president, Chassis Systems Control, Robert Bosch GmbH.

Elaborating further, he stated, “To address this situation, it is important for all stakeholders across the spectrum to come together and offer solutions that best address this rising concern. Few Indian OEMS already offer such features and customer’s preference for such models has been encouraging and is a sign for need of more safety features.”

Increased automation can address India’s vehicular safety issues

Since its introduction globally, ESP has prevented 190,000 accidents and saved more than 6,000 lives. In India, of the approximate 140,000 fatalities, accidents arising due to loss of control estimate for nearly 12 percent.

Bosch estimates ESP can prevent up to 70 percent of this number. In Europe, research suggests that if installed in 100 percent of all vehicles, predictive emergency braking systems can prevent up to 72 percent of all rear-end collisions that result in personal injury.

As a company that is leading the electronics wave in the mobility industry, it is observed that today’s customer insists on mitigation of injury and risk, vehicle damage and assigns paramount importance to personal safety. Advanced driver assistance systems coupled with accident avoidance technologies, such as Automated Emergency Braking, and Driver Monitoring systems can best address such requirements of the customer.” said Dr. Hans-Peter Hübner, executive vice-president, Chassis Systems Control, Robert Bosch GmbH.