Ather Energy has announced plans to expand operations to Chennai in June 2019. Chennai will become the second city the EV start-up will enter after its commercial launch in Bengaluru in 2018. Ather says it is entering its rapid expansion phase and plans have a presence in 30 Indian cities over the next couple of years.
As it did in Bengaluru, Ather Energy will introduce both its electric sccoters – the 450 and 340 – and set up its public charging infrastructure, Ather Grid, across consumer-friendly locations such as cafes, malls, tech-parks and gyms.
To encourage the adoption of EVs in Chennai, Ather Energy has announced free charging at Ather Points for all electric vehicles for the first six months. The scooters come with tech that allows owners to identify charging point locations and their real-time availability through the Ather Grid app. In Bengaluru, the Ather Grid is made up of 24 charging locations with 31 charging points.
The two-wheeler EV brand says all stocks of the Ather 450 scooters are sold out until September 2019 in Bengaluru alone. The company has today opened its early access privileges to Chennai residents and the rest of India as it expands its operations. The ‘Pre-Order Interest’ option on the company’s website provides consumers priority delivery options, early access bookings for the Ather 450 and Ather 340, and invitations to exclusive events and test rides.
Earlier this year, Ather Energy announced an all-India association with Godrej Nature’s Basket, which will see Ather Energy setting-up its Ather Point EV charging stations at Godrej Nature’s Baskets’ 35-odd locations across the country.
Ved Janve
Vishal Venugopal
Dinshaw Magol
