Honda, TVS lead as scooter manufacturers post record April sales

By Ajit Dalvi
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The scooter industry missed the 7 lakh-unit mark by just 8,007 units.

India’s scooter industry, which registered record wholesales of 8.1 million units in FY2026, up 18.5 percent year on year (YoY), has opened FY2027 with its best-ever April numbers. In April 2026, the top nine scooter manufacturers dispatched 6,91,993 units, a 26 percent YoY increase. The only other April when scooter wholesales crossed 6 lakh units was in 2018.

  1. Scooters accounted for 37 percent of the 1.87 million two-wheelers sold in April 2026
  2. Honda currently holds the highest share of the scooter market

Scooter industry hits a new peak

In the past 10 years, barring the Covid-impacted April 2020 when the industry pulled down its shutters, the lowest sales in the first month of a fiscal year were in April 2021 (3,00,462 units). In the years following the pandemic, the scooter industry has gradually come into its own, hitting a new high in FY2026, driven by refreshed as well as new models, the revival of demand in rural India and semi-urban regions, the GST 2.0 reform and the sale of 1.08 million electric scooters.

Of the 1.87 million two-wheelers sold in April 2026, 37 percent were scooters and 61 percent were motorcycles (11,38,452 units, up 31 percent YoY). Mopeds accounted for the remaining 2 percent with 42,246 units, up 9 percent. Importantly, in the light of the ongoing crude oil supply crisis, the share of electric scooters rose by 4 percentage points last month.

Honda, TVS hold top spots; Hero, Bajaj, Yamaha and Ather gain market share

Honda

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36 percent market share

Dispatches for scooter market leader Honda Motorcycle and Scooter India (HMSI) rose 15 percent YoY to 2,48,609 units last month, led by the Activa 110/125 and Dio 110/125. This gives HMSI a 36 percent share versus 39 percent a year ago. The company’s sales also included 740 units of the Activa e: and QC1 e-scooters, down 10 percent YoY.

TVS Motor Co

28 percent market share

TVS Motor Co sold 1,97,392 scooters, up 21 percent YoY, but its market share slipped to 28 percent from 29 percent. While sales of its three petrol-engined scooters rose 18 percent YoY to 1,60,199 units, those of its e-scooters surged 35 percent to 37,193 units (April 2025: 27,604).

Suzuki Motorcycle India

14 percent market share

Third-ranked Suzuki Motorcycle India dispatched 96,183 units, up just 2 percent YoY, due to which its share fell sharply to 14 percent from 17 percent. Suzuki, which has entered the EV segment with its e-Access, sold 702 units of the e-scooter last month.

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Hero MotoCorp

Market share of 8.60 percent

Hero MotoCorp emerged as the star performer, driven by the incremental 41,537 units over the year-ago period. Sales soared 231 percent from 17,978 units in April 2025 to 59,515 units. This total includes 16,291 Vida e-scooters, up 129 percent YoY, and EVs accounted for 27 percent of overall sales. Consequently, Hero MotoCorp reported the largest gain in market share – to 8.60 percent from 3.27 percent in April 2025.

Bajaj Auto

Market share of 5 percent

Chetak and Yulu e-bike manufacturer Bajaj Auto sold 34,804 units, comprising 34,304 Chetaks (up 79 percent) and 500 Yulus. Its scooter sales rose a handsome 81 percent YoY, lifting its market share to 5 percent from 3.5 percent a year ago.

India Yamaha Motor

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Market share of 4.26 percent

India Yamaha Motor, with 29,538 units, posted 38 percent growth, and its market share improved to 4.26 percent from 3.89 percent a year ago. While the 125cc-engined Fascino and Ray ZR together accounted for 27,728 units, up 30 percent YoY, the remaining 1,708 units came from the Aerox maxi-scooter, whose volumes increased 15 percent. Yamaha, the last of the Japanese OEMs to enter the e-scooter arena, sold 102 units of the EC-06 last month.

Ather Energy

Market share of 3.29 percent

Ather Energy, which is on a roll and witnessing strong sales traction for its Rizta family e-scooter which recently surpassed cumulative sales of 3 lakh units, registered wholesales of 22,832 units in April 2026, up 67 percent YoY. As in FY2026, the Rizta accounted for around 75 percent of the dispatches with the 450S, 450X and 450 Apex contributing the remaining 25 percent. This performance sees Ather’s share of the scooter market grow to 3.29 percent from 2.49 percent a year ago.

TVS Motor Co topped with 37,193 units and a 33 percent share, ahead of Bajaj Auto (34,804 units, 31 percent share) and Ather Energy (22,832 units, 20 percent share). Hero Vida (16,291 units) had a 14 percent share while the three Japanese e-scooter makers – Honda, Suzuki and Yamaha – together sold 1,556 units for a 1 percent share of the e-scooter sales last month.

Will the scooter industry, with its current strong double-digit growth, surpass the 9-million milestone in FY2027? The jury remains out on that score, given the likelihood of ICE scooter sales slowing due to a likely steep hike in petrol prices amidst the ongoing global crude oil crisis. This though is an opportunity for electric scooter makers to drive home their message of wallet-friendly zero-emission mobility.

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