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Geely introduces drone-based key delivery system in China

Aside from delivering the car to the customer’s doorstep, Geely is using drones to drop off the keys to new owners.
1 min read26 Mar '20
Autocar India News DeskAutocar India News Desk
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Necessity is the mother of invention and Chinese automaker Geely is showing how it can take contactless purchasing to the next level. The company has introduced a contactless, drone-based key delivery system, one that’s relevant in a world that’s dealing with the coronavirus.

On February 10, 2020 Geely Auto launched its own proprietary online sales system that offered consumers a complete one-stop solution for ordering online, including the modification of vehicle specifications, online financing and insurance, as well as giving the option of establishing a home delivery in a contactless solution.

Geely Auto has also improved upon this contactless home delivery system which looks to directly deliver new vehicles to consumers’ location rather than collecting it from dealerships. The new system will now use drones in select locations to pass new car keys to consumers by delivering directly to their doorstep, furthering the distance between staff and consumer and creating a truly contactless process.

Since the platform’s launch in February, over 10,000 consumers have already ordered and paid for vehicles on Geely’s online mall, with a further 1,10,000 users registering their interest in the vehicles. All confirmed orders and confirmed leads are sent to local dealers who then process orders and begin the home delivery process.

All Geely Auto vehicles are thoroughly disinfected by the dealership  through ionization to ensure customers enjoy a safe and healthy purchase experience. As part of its commitment, Geely Auto has set aside a 370 million RMB fund that will focus on the development of cleaner, healthier vehicles providing clean cabin air and using antimicrobial materials. The first mass-produced vehicle equipped with anti-bacterial filters, the Geely Icon, was launched in late February 2020.

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