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New Audi concept teased ahead of LA auto show

The concept is styled under the new design chief Marc Lichte and provides clues to the upcoming A9.
1 min read7 Nov '14
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Audi has yet again teased the unnamed concept model that was first outlined in October. This new four-door concept is thought to preview the upcoming Audi flagship A9, which is due in 2017. The new car is styled under the new design boss, Marc Lichte, who left Volkswagen to join Audi in February.

Not only will the new concept presumably preview the upcoming A9, it will also preview the brand's future design direction. With the LA motor show just around the corner, Audi has released a video teasing the concept, which includes Lichte talking about his thought process and vision behind the new concept. To quote him, "I'd like the face of Audi to display a more emotional design. The design should be timeless, but at the same time very progressive."

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New Audi concept teased ahead of LA auto show - Introduction | Autocar India