Autocar India

Two-wheeler retail sales fall in October

Despite the annual drop, sales grew by 29.67 percent compared to September
1 min read•12 Nov '26
Suraj Sreekumar
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A render showing a graph for the October retail sales

According to the latest data released by the Federation of Automobile Dealers Association (FADA), total two-wheeler sales for October stood at 23.21 lakh units. While this marks a significant drop from the same period last year (32.40 lakh units), it is a robust 29.67 percent month-on-month growth compared to September.

  1. FADA noted that the drop is due to change in festive calender
  2. Honda over took Hero by 1.69 percent more market shares
  3. Electric two-wheeler retails are up from 4.66 percent to 9.65 percent year-on-year basis

What caused the drop?

Change in festival timing caused the market fluctuation

The steep year-on-year decline is the byproduct of the shifting festive calendar. Last October served as a good baseline, as it hosted both Navratri and Diwali. This year, Dhanteras and Diwali were pushed into November, thus October sales figures naturally reduced in comparison.

Despite the drop, October is the second-best on record for two-wheeler retail sales in India. FADA anticipates this festive purchase will strongly reflect the November registration data.

Honda Motorcycle and Scooter secured a notable 27.47 percent market share, overtaking Hero Motorcorp, whose shares subdued to 25.78 percent. This shift shows Honda’s push in both scooter and commuter motorcycle segments, challenging Hero’s dominance in the Indian Market.

While traditional ICE sales fluctuated, electric two-wheelers saw promising growth, securing a 9.65 percent market share in October. With EVs nearing the 10 percent market shares, this transition highlights rising consumer confidence in stable EV technology amid uncertainties surrounding E20 petrol.

With inputs from Shruti Shiraguppi.

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