Autocar India

Mercedes-Benz CTO Jörg Burzer on India R&D and future product development

The Mercedes-Benz CTO explains how software, AI, EV engineering and global collaboration are reshaping the company's future vehicles, while highlighting India's growing contribution to that effort.
4 min read26 Jul '26
Sergius BarrettoSergius Barretto
12 views
Mercedes-Benz CTO Jorg Burzer

Mercedes-Benz's Research and Development centre in Bengaluru has evolved from a hardware-focused engineering hub into one of the company's key global R&D centres, with teams working across software, ADAS, electric powertrains and physical vehicle development. In this interview, Jörg Burzer, Member of the Board and Chief Technology Officer, Development & Procurement at Mercedes-Benz Group AG, discusses the centre's expanding capabilities, the role of AI in vehicle development, the future of autonomous driving, and why he believes every Mercedes-Benz has "a bit of India" in it.

A lot of global auto OEMs have large R&D centres in India. Beyond cost, what are the benefits of having such large setups in India?

Yes, it’s not only cost; you see, the competence level is so high. If you look at our centre, we will be celebrating its 30th anniversary here in India, and over these years, it has only grown in size and capability. We started with hardware, but now it’s massively into software, infotainment and autonomous driving. The team in India is contributing heavily on ADAS, for instance, and we are working on Level 3 and Level 4 with the team in India. So, all in all, I would say it’s competence, speed and agility that are good here. 

Is the Mercedes development centre mainly a digital unit, or is physical development also being undertaken here?

Oh certainly, we have lots of hardware development. There are many test benches, and you’ll see lots of physical testing and development taking place here. Even beyond powertrain, there’s a lot of physical development taking place along with our vendors here too. And then, on electric vehicles, we’re working on the powertrains and batteries too. And yes, on the digital side, there’s lots of AI work, not just on the product, but also on process development. So yes, the centre is a full-scope R&D centre, a blend of the digital and physical. For example, we do a lot of work on the simulation of sheet metal forming and welding here. 

Besides engineering, does the India centre also do design and styling work for your products?

On the design side, at Mercedes, we have this philosophy that we are creating a global product, and so we have a global design. This might change a little bit – obviously, we are adapting our design, which might be enriched by certain market trends – but for us, it’s very important that it is a global design, so we have one design hat. So, our styling team is based in Germany, where we have our design centre, and that’s important for us to maintain the global approach. 

Software is today a leveller, even phone manufacturers can make a car today. Do you view this as a threat? 

I see this as an opportunity because, for instance, you can develop a software stack for ADAS, but at the end you have to apply it to hardware. One interesting bit, to my knowledge, is that we are the only OEM doing a Level 2++ ADAS with a combustion engine, otherwise you only see this on EVs. To do this in a combustion engine environment, you know, with things like a transmission, it’s more complicated, so that’s where our expertise in traditional technologies, along with our developments in software, has an advantage. And of course, we have tremendous respect for our competitors and we are seeing what they are doing, but for me, I think if you do this mix right, you will be at the forefront of development.

Past Mercedes cars stood for robust engineering. What do you think a Mercedes 10 years from now would be all about? 

Obviously there will be tech, but there will be more. I can give you a good example, one of the most important characteristics and values of a Mercedes-Benz is safety. We do plenty of crash tests every year for our cars that we launch, plus there’s a lot that we are doing with autonomous driving too, for instance, what we are doing with Nvidia. And here we have a lot of redundancy. We have a traditional software stack with massive amounts of info like what is a stop sign in every different market, for example. But there’s an end-to-end stack where the software is trained by the behaviour of the driver in traffic, but what we are doing is we have both stacks, so if the end-to-end system does not know what to do, then it can fall back to the classic system. So, we create a safety environment, where we know there is always a solution. 

On redundancy, what is your view of a wide sensor stack like radars, lidars and cameras, or is AI with cameras only fine? 

We are using AI, yes, but we have radars too. We have to use AI to create efficiency in the simulation and training, but you have to also think about the sensor set, and for me, I am convinced you have to have a multiple sensor set, not just one type. So, like on the S Class, we have multiple cameras, radars and ultrasonic sensors too. 

Does the India R&D centre develop products or platforms independently of headquarters, or is it more synergetic?  

For us, it’s very important that we do everything as a team. So, for me personally, it’s very important to have a global perspective in R&D because the innovations and technology solutions are so complex that you can only master them as a team. There are a lot of competencies, but there is not one single team in the world that can say, ‘I am the one that can create a platform.’ It’s always teamwork, and if you look at all industries, automotive engineering is the ultimate for teamwork. So for us, R&D is one big team. And with regards to the India centre, I love to say that in each and every Mercedes, there is a bit of India in it.
 

Skoda India Brand director Ashish Gupta on growth, EVs and the brand's future

The Skoda India boss discusses the Kodiaq RS, the Kylaq's impact, improving customer experience and the company's evolving product strategy.
4 min read25 Jul '26
Sergius BarrettoSergius Barretto
Skoda India Brand director Ashish Gupta

Tata Motors CPO Mohan Savarkar on tuning ADAS for Indian roads, usage patterns

Savarkar shares insights into how ADAS is being adapted for Indian roads, how customers are using the technology, and more.
3 min read24 May '26
Uday SinghUday Singh
Tata Motors CPO Mohan Savarkar

Dani Pedrosa on MotoGP’s India return, 2027 rule changes, title fight and more

MotoGP legend and KTM Factory Racing development rider Dani Pedrosa discusses MotoGP’s new era and building motorsport culture in India, among other things.
7 min read17 May '26
Unnatee GidithuriUnnatee Gidithuri
Dani Pedrosa

Oben Electric CEO Madhumita Agrawal on e-motorcycles, growth plans, and more

Madhumita Agrawal, Founder and CEO of Oben Electric, outlines how the brand is tackling the electric motorcycle space in India.
3 min read28 Apr '26
Azaman ChothiaAzaman Chothia
Oben Electric CEO Madhumita Agarwal  and Oben Rorr EZ Sigma Collage

Ferrari CEO Benedetto Vigna on brand’s EV philosophy, India prospects, and more

Vigna discusses the Ferrari Luce, the company’s engineering philosophy behind building an EV, the Indian market’s potential and his views on India.
4 min read19 Apr '26
Hormazd SorabjeeHormazd Sorabjee
ferrari ceo interview autocar india

Poll of the month

Which powertrain type makes the most sense for you right now?

Petrol
Diesel
Hybrid
EV
CNG
Flex-fuel
5804 votes15 days remaining

Upcoming Cars

Nissan Terrano
Nissan Terrano

₹ 40.00 - 45.00 Lakhs

Toyota Land Cruiser FJ
Toyota Land Cruiser FJ

₹ 30.00 - 35.00 Lakhs

Jeep SUV
Jeep SUV

₹ 15.00 - 20.00 Lakhs

JSW Motors Chery iCar V23
JSW Motors Chery iCar V23

₹ 17.00 - 20.00 Lakhs

Tata Avinya
Tata Avinya

₹ 35.00 - 40.00 Lakhs

Trending Cars

Maruti Suzuki Brezza
Maruti Suzuki Brezza

₹ 7.40 - 12.89 Lakhs

Kia Syros EV
Kia Syros EV

₹ 13.50 - 20.00 Lakhs

Maruti Suzuki Fronx
Maruti Suzuki Fronx

₹ 6.85 - 11.84 Lakhs

Latest Cars

Honda ZR-V
Honda ZR-V

₹ 47.99 Lakhs

Maruti Suzuki Brezza
Maruti Suzuki Brezza

₹ 7.40 - 12.89 Lakhs

Kia Syros EV
Kia Syros EV

₹ 13.50 - 20.00 Lakhs

Ferrari Amalfi Spider
Ferrari Amalfi Spider

₹ 4.60 Cr

Lexus ES Hybrid

₹ 66.10 - 71.80 Lakhs