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Tata displays its Pr1ma concept

Tata Pr1ma concept is designed by Pininfarina.
1 min read6 Jan '10
Staff WriterStaff Writer
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The Tata Pr1ma concept has been unveiled at the Auto Expo, and the Pininfarina penned design shows a luxury saloon that could give hints to a production car in the future.

Tata says it has been built as a showcase for the brand's fundamental design characteristics, which it says are sportyness and interior space and quality.

The car has been given a coupe-like profile, but also a large 2700mm wheelbase that allows for good interior space. It's shape and lines have also been designed to flow along the car's length, with the tapered rear conveying the car's 'purposefulness' according to Tata.

DC showcases Imperator at the Expo

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