Audi has announced that it has already received 125 bookings for the Audi Q3 S edition launched today. The carmaker claims that this sets a new benchmark in the industry, and that the online booking process has contributed to this strong debut by allowing car buyers across the country the opportunity to book the SUV online.
“We are not surprised with the response that we have received. Audi has been a leader in the luxury SUV segment in India. The response today further reinforces our leadership position in this segment. The Audi Q3 S edition offers our fans a new way to connect with their favourite brand and we hope to expand our customer base with this new product,” said Michael Perschke, head, Audi India.
The Audi Q3 S edition was launched today at the inauguration of Audi Delhi Central, its third showroom in New Delhi. It is priced at Rs 24.99 lakh (ex-showroom, Delhi), which makes it the most affordable luxury SUV in India.
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New Audi Q3 S racks up 125 bookings on launch day
Audi receives 125 bookings for the new Q3 S SUV on the day of its launch. It claims that the online bookings contributed heavily.
1 min read•19 Aug '13
Staff Writer8K+ views
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Poll of the month
Would you pick a luxury MPV over an equivalent SUV?
Yes, nothing matches the business class seating of MPVs
Yes, MPVs are inherently more spacious
No, I like the driving experience of an SUV
No, I’d prefer an SUV for its ground clearance
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