The iconic Jeep brand has finally made its entry into India. Jeep’s initial line-up for our market includes two models, the Wrangler Unlimited and the Grand Cherokee SUV. Also launched is the high-performance Grand Cherokee SRT, which also marks the debut of the ‘SRT’ performance brand in India.
Prices for the Jeep models in India are:
Jeep Wrangler Unlimited 2.8 CRD: Rs 71.59 lakh
Jeep Grand Cherokee Summit: Rs 1.03 crore
Jeep Grand Cherokee Limited: Rs 93.64 lakh
Jeep Grand Cherokee SRT: Rs 1.12 crore
(All prices ex-showroom, Delhi)
Currently, Jeep has only two dealerships in India – in Ahmedabad and Delhi – which limits its market reach. However, operations in Chennai and Mumbai are expected to start in October, followed by Hyderabad, Chandigarh, Kochi and Bengaluru later in the year. Jeep has also inagurated a parts distribution centre in Chakan.
The second model from Jeep, the Grand Cherokee will, for now, be the mainstay for the brand in India. The Grand Cherokee comes in three trims – Limited, Summit and the high-powered Grand Cherokee SRT.
Viraaj Bhatnagar
Dipan Sur
Dhruv Dhaka
Saptarshi Mondal
