All-new Datsun GO unveiled

Datsun today unveiled the first new Datsun car for the 21st century in Delhi. The all-new Datsun GO, a stylish 5-door hatchback marks the return of the Datsun brand after 32 years. The name of the new car is inspired by the first Datsun, the DAT-GO, launched almost a century ago in Japan.

 

Datsun is the third brand for the Nissan Motor Company along with the company’s Nissan and Infiniti brands. Datsun is expected to play an important role in the Nissan Power 88 mid-term business plan. The GO will also lead Nissan’s big ambitions to capture 10 percent of the Indian passenger market by 2016-17.

 

“This is a historic day for Nissan Motor Company and for our customers and partners in some of the world’s fastest-growing markets. It’s also an exciting moment for many women and men here in India who – today – come one step closer to realising the dream of purchasing a car,” said Carlos Ghosn, Nissan Motor President and CEO, when unveiling the car. 


 

The GO will go on sale in early 2014 and the company says it will be priced below Rs 4 lakh. However, according to company sources, the GO could even be priced more aggressively to retail for under Rs. 3.5 lakh. .  Continued..