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Harley-Davidson starts buyback and exchange offers on Softails

The company will offer the entire ex-showroom value of the Street 750/Rod if the bike is less than one year old.
1 min read17 Aug '18
Firoze IraniFiroze Irani

Harley-Davidson India has just announced a buyback offer on their Softail line. The company will pay back the purchase cost of the Street 750 and Street Rod, if one was to buy a new Softail model.

In an unprecedented move, Harley says that it will return the entire ex-showroom amount paid if the bike is not more than 12 months old. Judging by just how impressive the new Softails are, this will be a tempting offer for Street customers. In addition to this, if the Street 750 or Street Rod is between 12-24 months old, one can receive upto 75 percent of the ex-showroom amount paid for the bike.

At present, Harley has six Softail models on sale in India. The most affordable one is the Street Bob (Rs 12.59 lakh) and the most expensive model is the Heritage Classic (Rs 19.71 lakh); all prices, ex-showroom India. The other Softail bikes that sit between the two are the Low Rider, the Fat Bob, the Fat Boy and the Deluxe.

The American motorcycle maker was also recently in the news for the announcement of a radical new product plan that will see a sub-500cc Harley-Davidson for India, an adventure tourer, a Streetfighter and a range of electric bikes.

We've enjoyed every one of the new Harley Softails that we've ridden in India, so far. You can check out the links to the respective reviews below:

Low Rider review, test ride

Fat Bob review, test ride

Fat Boy review, test ride

Deluxe review, test ride

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Harley-Davidson starts buyback and exchange offers for Softails - Introduction | Autocar India