The Ferrari 849 Testarossa price in India starts at Rs 10.37 crore (ex-showroom), before optional equipment and Ferrari's extensive personalisation programme. As Ferrari's flagship road car, the 849 Testarossa is offered in a single standard specification, with buyers able to customise almost every aspect of the car through exterior finishes, interior materials, carbon-fibre options and performance-focused packages such as Assetto Fiorano.