Skoda to reveal new logo, concept

Skoda will reveal its next design language with a new concept car at the Geneva motor show. Confirming the new concept, Skoda has said that it “boasts clearly defined shapes and a great sense of detail that will adorn Skoda’s new models from 2012”.

The firm has given no other clues about the concept, but has said it will also feature the firm’s new badge that will be on all Skoda models from 2012. The logo will coincide with a modernisation in the design and layout of Skoda’s showrooms.

“The traditional winged-arrow logo features a new spectrum of colours to look even more distinct and precise than ever before,” said the statement issued by Skoda Auto.

Skoda said its new look and concept car have come about following two record years for sales and growth. The firm has said it will also be displaying its new Monte Carlo special edition Fabia that celebrates its motorsport achievements.