The R 1300 R Superhooligan marks 50 years since Steve McLaughlin's victory in the first AMA Superbike race at Daytona on March 6, 1976.
The custom build from BMW Motorrad's Custom Speed Shop honours both McLaughlin's Daytona win and Reg Pridmore's inaugural AMA Superbike Championship title.
The R 1300 R Superhooligan was created by a small team at BMW Motorrad's Custom Speed Shop.
The bike is based on the standard R 1300 R that’s powered by a 1,300cc boxer-twin that produces 145hp and 149Nm.
Notable features include a carbon front wheel from the M 1000 RR, along with other carbon fiber bits for the bodywork.
The Superhooligan pays tribute to McLaughlin's 1976 machine with the ‘83’ race number/
The bike also gets blue accents on the aluminium rear frame and fork tubes that match the brake calipers borrowed from the BMW M 1000 RR.
BMW R 1300 R Superhooligan
BMW Motorrad has unveiled the R 1300 R Superhooligan at Daytona Bike Week 2026, commemorating 50 years since Steve McLaughlin's victory in the first AMA Superbike race at Daytona in 1976. The custom build from BMW's Custom Speed Shop pays tribute to McLaughlin's iconic ‘83’ BMW R 90 S with period-correct livery, while packing modern performance with the 1,300cc boxer-twin, an Akrapovic titanium exhaust system, carbon components from the M 1000 RR, and Wilbers suspension. BMW mentions that the updates have enabled a top speed of close to 275kph.
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