Outrageous claims, half truths and blatant lies. That’s pretty much what the majority of advertisements these days want you to believe. Slimming teas that morph your physique from a couch potato’s to a ramp model’s, magic rings that promise Bill Gates’ wealth (overnight, of course) and inflatable sofas that are strong enough to hold two trucks on either side (don’t even ask why) are some of the finer examples from afterhours television.

Touareg's off-road toys accessed from this console behind the gearlever
Even in the automotive space, you have over-the-top advertisements of motorcycles that will deliver 100kpl under ‘standard test conditions’ and rudimentary utility vehicles being driven flat-out on what could pass off as a stage on the Dakar Rally. You can’t help but take these ads with a bucketful of salt.


































