Aston Martin back in F1 with Red Bull

    As part of the deal, the Aston Martin name will appear on the rear of the Red Bull's sidepods and its iconic wings on the nose from Australian GP.

    Published On Mar 17, 2016 08:47:00 AM

    2,143 Views

    Aston Martin back in F1 with Red Bull

    Aston Martin will return to Formula 1 this season with Red Bull in a partnership linked to a road car project collaboration.

    As part of the deal, the Aston Martin name will appear on the rear of the Red Bull's sidepods and its iconic wings on the nose from the season-opening Australian Grand Prix.

    The move brings the British sportscar manufacturer back to F1, over half a century after its previous brief foray in 1959 and 1960.

    Last July,Autosport reported Aston Martinwas negotiating a return to F1 in a tie-up with Red Bull that would bring the team Mercedes engines.

    The British sportscar maker held discussionswith a number of other teams, including Williams and Force India, and as talks progressed, Force India emerged as a frontrunner.

    But a deal that would have led to the Silverstone-based team rebranded Aston Martin Racingwas put on hold earlier this year.

    Talks about an F1 return continued, with Aston Martin keen to have a presence in F1 to take on sportscar rivals McLaren and Ferrari on track as well as off, and a deal with Red Bull was finalised.

    Aston Martin CEO Andy Palmer and director of marketing and communications Simon Sproule have experience working with Red Bull as they were involved in securing the team's Infiniti sponsorship.

    Infiniti, which is part of the Nissan alliance, began sponsoring the team in 2011 before taking over as title sponsor in 2013 and then cutting ties at the end of last season and moving to Renault.

    Copyright (c) Autosport. All rights reserved.

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