Over the last few months, Ather Energy has announced unique buying options to its customers in the form of rental options and, very recently, an exchange programme for petrol-engined two-wheelers. We now have information that the 450X that is scheduled to go on sale later this year will be retailed with a couple of unique accessories.
Speaking to our sister publication, Autocar Professional, Swapnil Jain, co-founder and CTO, Ather Energy, said that a Tyre Pressure Monitoring System (TPMS) and smart helmet will be available as optional accessories with the purchase of a 450X. The TPMS will be introduced around October this year. While specific details on what features the smart helmet will offer are still unknown, Swapnil did say that Ather is likely to collaborate with an external company to have it mass-produced.
Ather plans to retail two products once it expands to more cities, namely the top-end 450X and the slightly lower-spec 450 Plus. Interestingly, the original Ather 450 continues to be on sale in Bengaluru and Chennai, with bookings to remain open for another two to three months. At Rs 1.13 lakh, the Ather 450 is vastly more affordable than the Rs 1.49 lakh 450 Plus and the Rs 1.59 lakh 450 Pro. There are some technological differences in the TFT display and software setup, but the original 450 is mechanically more or less the same as the 450 Plus.
Azaman Chothia
Vishal Venugopal
