Ford India has appointed Eureka Ford Parts as the exclusive distributor for Ford Genuine Parts in Tamil Nadu. This is the second exclusive distributor for Ford Genuine Parts in India. The company had appointed its first distributor for Delhi in November.
Eureka Ford Parts is located at Greams Road in Chennai. It will cater to customers, auto part retailers and independent repair shops, giving them access to competitively-priced, genuine Ford parts.
“Looking to expand our product portfolio with three new products in next 18-24 months, retail distribution of Ford Genuine service parts is a right step at the right time, and is going to reach many more cities in the future,” said Nigel Harris, president and managing director, Ford India.
Retail distribution of spare parts will let Ford customers get their cars repaired at a workshop of their choice. Ford also plans to expand the retail distribution network to Karnataka, Maharashtra, Kerala and East of India.