Since its inception, Ultraviolette Automotive has been focussed on the premium end of the EV two-wheeler market with its products priced from Rs 2.49 lakh to Rs 4.59 lakh – a challenge for high sales numbers. However, with the changing winds in the ICE world, Ultraviolette looks to have turned a corner for the better. With almost no direct competition, this shouldn’t be a surprise, but it’s noteworthy regardless.
- Ultraviolette registers 406 percent increase in sales YoY
- BaaS and more versatile X-47 model looks to have helped this
- Ultraviolette has two more lower price models in the works
Largest EV motorcycle monthly sales in July 2026
Only behind Revolt and Oben
As per the retail sales data on the Vaahan portal, Ultraviolette Automotive has delivered 694 units in July 2026, a 406 percent increase compared to last year. Till July 2026, the brand has sold 3200 vehicles, the best since the brand was founded in 2023. Although the increase in sales numbers could be attributed to the brand offering more products, it’s hard not to consider this a sign of premium motorcycle buyers now trusting EV motorcycles more.
The brand is showing no signs of slowing down either. Already present in 40 locations across India, the brand intends to increase that number to 100 by the end of 2026. It’s worth mentioning that it had recently opened its first showroom in the North east, in Aizwal, Mizoram. The focussed efforts from the brand should help it finish the year on a high note, considering the upcoming festive season.
If we consider the sales numbers of other EV manufacturers who sell motorcycles, the brands ahead of Ultraviolette are Revolt Motors (6,876 units so far in 2026) and Oben Electric (3,347 units so far in 2026). However, it should be noted that Ultraviolette operates at a considerably higher premium level compared to these two brands. Other EV manufacturers who currently offer EV motorcycles in their lineup are Ola, KLB Komaki, Matter Motor Works, Okaya EV, Wardwizard Innovations, and the latest entrant Royal Enfield with their Flying Flea sub brand.
In addition to their current lineup of four motorcycles (F77 Mach 2, F77 Superstreet, X-47, and X-47 Desert Wing), Ultraviolette is also preparing to launch their first-ever scooter, the Tesseract, and an off-roader, the Shockwave. The Shockwave, starting at Rs 1.75 lakh, is aimed at eco-friendly and efficient city commutes and short weekend, adventure-focussed rides. The Tesseract on the other hand is expected to be priced at Rs 1.45 lakh with a claimed 261km IDC range and a top speed of 125kph. Deliveries for the Shockwave were previously supposed to start in Q2 2026 (we’re currently in Q3), and the Tesseract delivery has been delayed to Q1 of 2027.
What made this possible for Ultraviolette
The brand has upcoming challenges and opportunities
The two biggest factors that look to have helped the brand increase their numbers are the BaaS option from the brand for all motorcycles and of course, the uncertainty surrounding ICE vehicles at the moment. The brand, however, is also looking to improve its existing international presence. Speaking to Autocar Professional, the CEO Narayan Subramaniam said, “India is a key market, but we were clear right at the start that we need to take this brand global. Europe is critical because it has amongst the most stringent certification processes. While the F-77 has been certified for sale in Europe, certification for the X-47 is at an advanced stage, and the bike should hit the European market this year as well. At present, we are in about 10 countries across Europe, including Germany, France, the UK, Spain, Portugal, the Netherlands, Belgium and Italy.”
With their current momentum and the upcoming favourable winds, the brand is looking to increase its numbers and subsequently its market share further. The only other player currently capable to take them head on, surprisingly, is Royal Enfield, who started selling its Flying Flea C6 in April 2026 with a Scrambler-like S6 on the way; but, its sales numbers are much lower with the brand selling a total of 124 units till July 2026. That said, the Flying Flea C6 is currently available only in Bengaluru.
Developments on the EV motorcycle space have been slow mainly because customers are expected to pay higher prices for a less capable machine for the money, especially compared to their ICE counterparts. The EV two-wheeler market has so far been carried forward by scooters. As such, EV motorcycles achieving even a small fraction of the 13 million vehicle sales done by ICE two-wheelers should be phenomenal, and assuming Ultraviolette Automotive continues to make the right moves, it should remain a key name in the field.
With input from Stephen Raj Antony