Ducati opens facility in Pune, its fifth in India

The 4,500 sq. ft. showroom will offer full bike range; plans to open two more dealerships later this year.

Published on Mar 22, 2016 03:33:00 PM

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Ducati India has inaugurated its first dealership in Pune today which becomes its fifth dealership in India. The newly formed company, the Indian arm of the Italian superbike manufacturer, currently has dealerships in Gurgaon, Delhi, Mumbai and Bengaluru.

Company officials say that their all-new Pune dealership, owned by the popular Bavaria Motors who also sell BMW passenger cars in the city, will offer the entire range of Ducati motorcycles available for sale in India. The showroom, which is spread across 4,500 square feet, also houses a state-of-the-art service facility.

Talking to sister publication Autocar Professional, Ravi Avalur, managing director, Ducati India, said, "Our priority is to set-up dealerships across India along with fully equipped service facilities. We plan to open another two dealerships later this year. We are yet to zero down on the two locations for the same. We are evaluating the priority markets based on demand for our motorcycles." Avalur handed over three Ducati motorcycles – a Diavel, Monster and Scrambler – to its first three customers during the event at the Pune store today. "We are delighted to partner Ducati and bring the iconic brand to a region so passionate about motorcycles. Even before we started operations, we have been overwhelmed with inquiries," said Vishal Agarwal, managing director, Bavaria Motors.

Hike in Maharashtra road tax hits CBUs

The Maharashtra Budget is understood to have proposed a hike in the road tax structure for motorcycles recently. While this is yet to be passed, the buyers of expensive, large displacement motorcycles will bear the brunt. While the proposed hike is on motorcycles across the segment, people in the know of this development at Ducati dealership say that the existing rate road tax of 10 percent that implies on models above 300cc and CBUs will now be doubled.

“A 20 percent price hike on CBUs will obviously make customers feel the pinch. The Scrambler, which is priced at Rs 6.83 lakh (ex-showroom Pune), currently sees a road tax of Rs 47,810. After the 20 percent hike, this could go up to Rs 1.36 lakh," said Agarwal.

Amit Panday (Autocar Professional)

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