The title of Most Beautiful Bike of Show at the EICMA 69th International Motorcycle Show in Milan, Italy went to Ducati’s newly unveiled 1199 Panigale superbike. Over 13,800 participated in the poll organised by Italian motorcycle publication, Motociclismo. The 1199 Panigale won with 53.4 percent of votes, followed by the MV August F3 with 17 percent and the Husqvarna Nuda 900R with three percent. The ceremony took place in the presence of Pierfrancesco Caliari, general secretary of Confindustria ANCMA/EICMA, Piero Bacchetti, president of Edisport Editoriale and Gianandrea Fabbro, senior designer from the Ducati Design Centre.
The show, which attracted almost half a million people over the six days, was held at the Fiera di Milano exhibition centre. The EICMA show marked the official introduction of the 1199 Panigale, 1199 Panigale S and flagship 1199 Panigale S Tricolore. All three models will be available from early 2012.