BMW Group India – which operates the BMW, Mini and BMW Motorrad brands – has aggressive launch plans across its four-wheeler range. While 10 new Mini cars have been confirmed for 2026, the BMW brand will also see 27 updates to its line-up, including six all-new cars, four facelifts and 17 product enhancements. “2026 is a very big year for us. We are launching 10 new products,” said Hardeep Singh Brar, president and CEO, BMW Group India. “When I say new products, six are absolutely new, which you don’t have today, and four will see major changes.”
- Three of the 10 new BMW launches will be EVs
- EVs comprised 21 percent of BMW’s sales in 2025
- BMW Group India plans to expand to 10 new cities in 2026
Upcoming BMW launches in India in 2026
BMW iX facelift and i5 LWB expected this year.
While the brand has yet to confirm which new models will arrive and which cars will be updated, Brar mentioned that three of the 10 new launches will be all-electric cars. We reported that the iX facelift and the i5 Long Wheelbase (LWB) are scheduled to arrive by June, accounting for two of the three EVs.
BMW India sales in 2025 and 2026 expansion plans
Double-digit increase in sales is a bare minimum, says BMW Group India president and CEO.
The aggressive launch plan follows a strong 2025 for BMW. Not only did BMW India achieve its highest-ever sales of 17,271 units, posting a 15.05 percent increase over 2024’s 15,012 units, but it also narrowed the sales gap with market leader Mercedes-Benz India to about 1,000 units from nearly 2,500 units a year earlier. “So, now, the gap is about 1,000 units. Last year, I think it was close to 2,500,” Brar said.
Electric cars were a significant contributor to BMW’s sales last year, with a 21 percent share, and in the last quarter of 2025 (October-December), they comprised 23 percent of its total volumes. “[The] iX1 is actually driving the charge,” Brar said, noting that the model accounted for around 3,000 units out of BMW’s total EV sales of about 3,500 vehicles last year. He added that EV contribution to total sales was already “inching close to 25 percent”.
Beyond the expansion of its line-up, BMW Group India plans to expand to 10 new cities in 2026, widening its retail footprint as luxury demand spreads beyond the top metros. Commenting on its targets for 2026, Brar said, “Double-digit is a bare minimum now for us,” adding that portfolio expansion, network growth and brand experience would remain the key levers as BMW seeks to maintain momentum in an increasingly competitive luxury market.
Uday Singh
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