The 12th edition of the Mercedes-Benz Classic Car Rally (MBCCR) concluded at the Taj Lands End, Mumbai, with record participation and public turnout. Over 100 classic Mercedes-Benz cars took part this year, with as many as 89 making their debut at the rally.
- Over 100 rare Mercedes classics showcased, many first timers
- The event is a key gathering for collectors and enthusiasts in India
- Classic Mercedes prices are climbing steadily
Originally held as a one-off celebration of 120 years of Mercedes motorsport in 2014, MBCCR has grown into India’s largest platform for classic Mercedes-Benz owners and collectors. This year’s rally was flagged off by Ashish Shelar, minister of IT and Cultural Affairs, Maharashtra, along with Dr Hugo Weihe, former director of Asian Art at Christie’s.
A rally growing in cultural importance
Perseus Bandrawalla, curator of MBCCR, said, “MBCCR has spawned a new generation of young collectors and enthusiasts interested in youngtimer (the German term for modern classics) Mercedes-Benz cars. In fact, MBCCR pioneered the modern classic movement in India and shall continue to do so for years to come.”
Santosh Iyer, MD & CEO of Mercedes-Benz India, had this to say about the rally’s 12th edition: “The Mercedes-Benz Classic Car Rally has become an extraordinary cultural tradition, bringing together a community of enthusiasts who share a deep appreciation for these timeless Mercedes-Benz classics. With over a hundred classic Mercedes-Benz cars participating, the rally highlights the enduring strength of our brand’s legacy in India. It is a privilege to witness these cars that are meticulously maintained and lovingly restored, underlining the passion of our loyal customers.”
Hormazd Sorabjee, editor of Autocar India, said, “Every year, MBCCR raises the bar, but this edition felt truly special. To see such an extraordinary spread of Mercedes-Benz classics – many shown publicly for the first time – underscores how deep and diverse India’s collector community has become. Events like this don’t just celebrate heritage; they help preserve it for future generations.”
The rally drew some of the most important classic Mercedes models in India
Iconic Mercedes models take centre stage
This year’s rally brought out some of the rarest and most significant Mercedes-Benz classics seen in India. From royal-owned roadsters to bespoke limousines, the line-up showcased the depth and diversity of the brand’s heritage.
This 190SL was once owned by Maharani Gayatri Devi of Jaipur; check out the number plate!
'1000' SEL luxury limousine, currently owned by Yohan Poonawalla, was custom-built for Osho.
“Red Pig” tribute car pays homage to the original AMG racer that placed 2nd at 24H of Spa in '71.
600 Grosser: The most luxurious limousine Merc has built; made for heads of state and royalty.
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300Sc Roadster, among the first fuel-injected 4-seat road cars; from the Pranlal Bhogilal collection.
SLS AMG: A modern classic icon costs upwards of Rs 5 crore today.
Classic Mercedes values rising fast
Growing demand drives up collectable Mercedes prices
Classic Mercedes-Benz models are seeing strong appreciation in India. Several examples, especially rare and well-documented cars, have tripled or even quadrupled in value over the past five years.
Models like the 190SL and 600 Grosser, both showcased this year, have seen particular interest from collectors and investors. And while other vintage car segments have cooled in global markets, modern classics remain in high demand.
From first-time buyers to seasoned collectors, the rally sheds light on the stories and craftsmanship behind each car, fostering a deeper connection to the brand’s legacy.
Special partner: Rustomjee
