Tata launches 'Xtreme Drive' programme

    The programme involves purpose-built off-roading tracks wherein customers get to drive Tata Safari Stormes across various terrains.

    Published On Apr 26, 2013 08:44:00 PM

    5,784 Views

    Tata has launched its ‘Xtreme Drive’ programme to showcase the off-roading capabilities of the Tata Safari Storme.

    The programme will give customers and enthusiasts a chance to drive on purpose-built off-roading setups across the city. The first experience will be held at MMRDA Grounds in Mumbai from April 26-28.

    Ranjit Yadav, president, passenger vehicle business unit, Tata Motors, said, “The Tata Safari Storme is a go-anywhere vehicle, a combination of technology, performance, style and comfort, and is ideal for today's motorists. Through Tata Motors Xtreme Drive, we hope to give customers and enthusiasts an experience of what this SUV is capable of. The initiative has grown incredibly in the past five months, with over 10,000 experiences across 60 cities.”  

    The Xtreme Drive track is made up of challenges like the ‘See-Saw’, ‘Bumble Bee’, ‘Bat Flight’, ‘Dwindler’, and ‘Rumblers’.

    The full schedule is as follows:

    Bandra (MMRDA Grounds) - April 26 - April 28

    Airoli Ground (Patni centre) - May 4 - May 5

    Nerul (Seawoods ground) - May 11 - May 12

    Vikhroli (Somaya ground) - May 18 - May 19

    Borivali (Kora Kendra) - May 25 - May 26

    Andheri (Chitrakoot ground) - June 1 - June 2

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