Hero rides seasonal high

Global two-wheeler giant and market leader Hero MotoCorp achieved sales of 11 lakh motorcycles and scooters during the festive period this year through October and November 2012. This marks a 7 percent sales hike for Hero compared to last year’s festive months’ sales.

Hero’s Splendor, Passion, Ignitor and Maestro bikes have been the biggest contributors to these enormous sales numbers. The record sales come at a good time for Hero MotoCorp, only a few months after they completed shifting over from their previous joint brand, Hero Honda. It could also be an indication that the effects of the recession are wearing off on the Indian two-wheeler market.