Ducati reports growth in turnover and operating margin during 2019

    In 2019, sales grew by 0.33 percent, while turnover went up by 2.4 percent.

    Published On Mar 19, 2020 06:25:00 PM

    6,441 Views

    Ducati reports growth in turnover and operating margin during 2019

    Ducati closed 2019 on a positive note, albeit only with a minimal rise in its year-on-year sales. With 53,183 units (2018: 53,004) delivered to customers all over the world, year-on-year growth was just 0.33 percent. But sales remained above 50,000 units for the fifth consecutive year, confirming the positive signs of the market which, in the above 500cc segment, recorded a global growth of 1.4 percent.

    The turnover, at the end of 2019, reached 716 million euros / Rs 5,919 crore (2018: 699 million euros) with growth of 2.4 percent, an operating profit of 52 million euros / Rs 430 crore (2018: 49 million euros) and an operating margin of 7.2 percent, against the 7 percent the Borgo Panigale manufacturer achieved last year.

    Particularly significant is the turnover per bike figure, which at about 13,500 euros (Rs 11.16 lakh), represents the highest value in the history of the company, clearly indicating the evolutionary trend of the range of products offered towards the highest and premium part of the market.

    The Ducati Panigale and Multistrada have been the high-sellers last year. The Panigale was the best-selling super sports bike in the world for the second consecutive year, with a market share of 25 percent, while due to the addition of the 950 S and the renewed 1260 Enduro to the range, the Multistrada family recorded the highest value of Ducati motorcycle sold since entering the market in 2003.    

    Ducati Motor Holding has a total of 1,655 employees. The sales network of the Borgo Panigale motorcycle manufacturer includes 720 dealers and service points in over 90 countries including India.

    Also see:

    Ducati production lines shut down until March 25

     

    Copyright (c) Autocar Professional. All rights reserved.

    Comments

    ×
    img

    No comments yet. Be the first to comment.

    Ask Autocar Anything about Car and Bike Buying and Maintenance Advices
    Need an expert opinion on your car and bike related queries?
    Ask Now

    Search By Bike Price

    Poll of the month

    Would you buy a CNG bike?

    Yes, the running costs are too good to ignore.

     

    36.13%

    No, CNG comes with too many compromises.

     

    40.81%

    EVs are more affordable to run and greener

     

    23.06%

    Total Votes : 620
    Sign up for our newsletter

    Get all the latest updates from the automobile universe