Fiat India innagurates its first new outlet

The new 5,400 sq. ft. showroom is Fiat's first outlet in India.

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Fiat India inaugurated its first independent dealership in Hyderabad.

Tejaswi Motors, at Punnaiah Plaza, will be the company’s first outlet in India and will retail the company’s two models: the Linea saloon and the Punto hatchback. The 5,400 square feet showroom was inaugurated by Enrico Atanasio, head - commercial, Fiat India and A K Sinha - country head -Fiat Product Group, Tata Motors. 

Commenting on this association, Enrico Atanasio said: “The Fiat Group views India as a very strategic market and will be opening a new company to leverage this potential. Following our announcement, the fact that an existing Tata Fiat dealer, M/s Tejaswi Motors has taken the initiative in opening up an exclusive showroom for Fiat and providing the Fiat brand experience reconfirms the strong relationship and overall strategic approach we share with Tata Motors.” 

Mr. B S Neelkanta, managing director, Tejaswi Motors, added: “We are extremely proud to be associated with Fiat India. Fiat diesel engines are very popular in the country and with Hyderabad being a strong diesel market we have invested in opening this showroom at a very prominent location to offer an excellent brand experience to both existing and potential customers.”

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Much anticipated family cars and the future of Indian motorsport in the May 2013 issue.
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